Field & Form is a strategic boutique consultancy helping visionary founders and creative teams scale smart through intentional process and systems development.

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Transform your ideas into actionable strategies today.

Elevate your brand clarity with our expertise.

Build strong operational systems for your startup.

A graphic with text reading 'Exploring Opportunities for D2C Startups in the Post-COVID-19 World.' It features a target with an arrow, a computer monitor displaying an upward graph, a calendar, a rocket icon, and a clipboard with colorful sticky notes.
A graphic with text reading 'Exploring Opportunities for D2C Startups in the Post-COVID-19 World.' It features a target with an arrow, a computer monitor displaying an upward graph, a calendar, a rocket icon, and a clipboard with colorful sticky notes.
A stack of business and entrepreneurship books on a table. The titles are oriented towards strategies, innovation, and startup guidance, including 'Zero to One', 'Ego is the Enemy', and 'The Startup Owner's Manual'. The setting appears to be in a modern office or study environment.
A stack of business and entrepreneurship books on a table. The titles are oriented towards strategies, innovation, and startup guidance, including 'Zero to One', 'Ego is the Enemy', and 'The Startup Owner's Manual'. The setting appears to be in a modern office or study environment.

Creative Strategy. Operational Precision.

Sustainable Growth.

Connect with us!
A smartphone displaying a Shopify webpage with the text 'Start your business' rests on a white surface. Next to it lies a closed notebook with geometric shapes on its cover and a sharpened pencil. A small succulent plant is visible in the top left corner.
A smartphone displaying a Shopify webpage with the text 'Start your business' rests on a white surface. Next to it lies a closed notebook with geometric shapes on its cover and a sharpened pencil. A small succulent plant is visible in the top left corner.

Meet the founder, Itanza Saraz

With a background that bridges engineering, business, and the arts, I’ve spent over a decade building systems and strategies that help fast-moving teams thrive. From global organizations like Amazon and Deloitte to early-stage startups and creative entrepreneurs, I build systems and processes that help founders and their teams scale sustainably, without losing their spark.

I’m here to help you get out of the weeds, align your operations with your mission, and build a business that works with you, not against you.

Let’s bring your vision into focus — and build something that lasts.

More About Itanza

Trusted by Visionary Teams and Industry Leaders...

Over the past decade, we’ve had the privilege of partnering with companies at every stage — from scrappy startups to global powerhouses. Whether helping launch new initiatives, streamline operations, or bring bold ideas to life, we’ve delivered results across industries and org structures. These are just a few of the brands we've supported:

Create it

Strategic Consulting Services

Empowering startups with tailored strategies, operational systems, and brand clarity for sustainable growth.

A stack of business and design-themed books placed on a wooden stool next to a large green plant. The titles include 'Good to Great,' 'The Lean Startup,' and 'Blitzscaling.' In the background, there is a soft focus of a mug and some light streaming in, creating a cozy atmosphere.
A stack of business and design-themed books placed on a wooden stool next to a large green plant. The titles include 'Good to Great,' 'The Lean Startup,' and 'Blitzscaling.' In the background, there is a soft focus of a mug and some light streaming in, creating a cozy atmosphere.
A business model canvas titled 'Battle Board' is taped to a white wall with yellow tape. The canvas is covered with orange sticky notes containing handwritten text. The wall card at the top says 'Forty Two.” Outside the window, blurred buildings are visible under a blue sky with white clouds.
A business model canvas titled 'Battle Board' is taped to a white wall with yellow tape. The canvas is covered with orange sticky notes containing handwritten text. The wall card at the top says 'Forty Two.” Outside the window, blurred buildings are visible under a blue sky with white clouds.
Operational Systems

Designing efficient systems that streamline operations and support your business's unique needs and goals.

Brand Clarity

Helping you define and communicate your brand identity to resonate with your target audience effectively.

Our Projects

Explore our impactful projects that drive sustainable growth.

A wooden table with several documents and a smartphone. The documents are titled 'User Persona', 'Brand Colours', and 'Sprintpoint'. The smartphone displays a webpage for 'Sprintpoint', which offers strategy tools for growing businesses.
A wooden table with several documents and a smartphone. The documents are titled 'User Persona', 'Brand Colours', and 'Sprintpoint'. The smartphone displays a webpage for 'Sprintpoint', which offers strategy tools for growing businesses.
Startup Strategy

Guiding startups from concept to execution with clarity.

A collection of business and strategy books is displayed on a wooden surface. The books have titles related to customer growth and gamification. A warm light glows in the background, giving the scene a cozy, intellectual ambiance.
A collection of business and strategy books is displayed on a wooden surface. The books have titles related to customer growth and gamification. A warm light glows in the background, giving the scene a cozy, intellectual ambiance.
Learn
A professional consultation setting with a medical professional sitting at a desk facing a client. The room has a modern aesthetic with white walls decorated with framed certificates. The desk is organized with office supplies, a laptop, and a fruit bowl in the center.
A professional consultation setting with a medical professional sitting at a desk facing a client. The room has a modern aesthetic with white walls decorated with framed certificates. The desk is organized with office supplies, a laptop, and a fruit bowl in the center.
A stack of three books with colorful spines. The top book is blue with the title 'THE LEAN S'. The middle book has a black cover with the word 'startup' written on it and authors listed underneath. The bottom book is yellow, partially showing the title 'THE POWER OF H'. The books are stacked horizontally in a close-up view.
A stack of three books with colorful spines. The top book is blue with the title 'THE LEAN S'. The middle book has a black cover with the word 'startup' written on it and authors listed underneath. The bottom book is yellow, partially showing the title 'THE POWER OF H'. The books are stacked horizontally in a close-up view.
Brand Clarity

Helping brands define their vision and operational systems.

Discover

Field & Form transformed my startup journey with their strategic guidance and operational expertise. Their insights helped me turn my vision into actionable steps.

Alex Turner

A wooden table with various items arranged on it including a crumpled piece of paper with the words 'Marketing Strategy', an iron, a pot plant, three markers, and two books. One of the books is titled 'A Designer's Guide to Marketing and Pricing'.
A wooden table with various items arranged on it including a crumpled piece of paper with the words 'Marketing Strategy', an iron, a pot plant, three markers, and two books. One of the books is titled 'A Designer's Guide to Marketing and Pricing'.

★★★★★

Guidance

Strategic support for startups and creative entrepreneurs.

Clarity

Action

info@fieldformconsulting.com

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